Aube Skincare
Soft-touch packaging and a launch shoot for a refillable skincare line, designed around the light of early morning.
- Client
- Aube Paris
- Role
- Art director
- Year
- 2025
- Duration
- 3 months
- Share
PackagingArt directionE-commerce
Designed to be refilled
Every bottle is meant to live on a shelf for years. We kept the glass clear, moved all information to a removable sleeve, and gave each refill pouch its own colour of dawn.
“Our refill rate doubled in the first quarter. Customers keep the bottles on display.”
Next project
Nocturne Festival